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Paradox® case study for Jedstar Technologies Inc, a Technology Support company in Sacramento, California. Submitted by Tony McGuire, SVP Product Development

The Company: Jedstar Technologies is a service & support company. We host real estate data that is accessed by agents; our products enhance the local Multiple Listing Service systems, rather than replacing them. All data is maintained in our shop, and accessed over the Internet using either a conventional desktop browser or a Web-enabled cell phone. We are a new startup, with clients in Northern and Southern California.

The Goal: We started out as a support department within a fairly large real estate company. We wished to provide quicker access to the information our agents used to List and Sell properties; the agents needed to access the information from anywhere, and this wasn't possible without telephone lines (over 100) and proprietary software. We also needed to make the process of getting information easier than was being offered by the MLS system.

How Paradox met the Challenge: With the addition of the Web OCX. When version 9 came out, I finally understood how to fill the need of the company with what was available - right in the Paradox box. We were able to give our agents access to the data they need, and control how the program operated. The real estate industry is populated with agents who communicate with others and provide information for good decision-making; they aren't technology hounds (most, anyway). Paradox enabled us to write the software for the intended audience. We were able to make the property information available in a format the agents could understand, and make it available anywhere a web browser (or web-enabled cell phone) could access the Internet.

Most Useful Paradox Features: The main feature is the OCX. It turns the most powerful and flexible desktop database into a Web Server that can also connect to Paradox tables. Our universe expanded many fold when this connection became a possibility.

Technical Info: Paradox 9, multiple user capabilities, internet features

The Results: The real estate company I was working for sold. The previous owners and I have now formed a technology company that offers the program developed for the real estate company to other real estate companies; our current user base is about 4,000 agents - plus unknown numbers from public access sites. Paradox has made it possible for this technology company to exist. While we were told that Paradox wasn't a viable solution at first, the tune changed quickly when those same naysayers saw our products in action. No other product similar to ours offers the speed and flexibility that are possible when utilizing Paradox for data-driven web sites. Even when comparing Paradox to sites running on costlier systems (MS-SQL, ColdFusion, etc.), Paradox keeps up with, and often outperforms, those other sites.

And since it is Paradox, maintaining the sites is a matter of keeping the tables updated with another copy of Paradox on a desktop.



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